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Event Details
You are invited to attend ...
Harnessing Value: the Winning Value Proposition
Thursday 22nd March, 2012
APMP UK Event in Manchester
kindly hosted by Morson Group, Salford, Manchester
True value propositions are not merely about creating clever words but a distinct process that enables you to harness the value you bring - often making the critical difference between success and failure in a bid situation. Helen Blake of FutureCurve, the global experts in value propositions, and Keith McMain of Sales Transformation, the sales effectiveness experts, will show you how to capture and harness your value for repeatable success using best-practice case study examples.
Venue: The Morson Group has once again kindly offered their facilities to APMP UK for this meeting. The address is Morson Group, Adamson House, Centenary Way, Salford, Manchester M50 1RD
You are welcome to invite guests.
About our speakers:
Helen Blake:
Helen is Chief Executive of Futurecurve, the leading consulting firm focused solely on value creation and value propositions. She is the bestselling co-author of Creating and Delivering your Value Proposition, with over 25 years' experience of working on engagements in the professional services, finance, telecoms, not-for-profit and governmental sectors. Helen has held senior executive positions in high profile organisations including Accenture, Capgemini and KPMG as well as working with start-ups and medium sized companies. Having lived and worked in the US, Western Europe and Asia Pacific, Helen is a regular conference speaker on the practical development and deployment of value propositions.

Keith McMain: After initially qualifying and commencing his career as a teacher of Chemistry Keith joined Fisons plc where he received formal sales training – the platform for a subsequent 31 year career in direct sales roles.
Sales experience with CSC, Capgemini, HP, Keane and iTnet were all successful and before founding Sales Transformation in 2010 he had sold over £1.5Bn of new business for his various employers. With an impressive win-rate of more than 2/3 Keith has experience across multiple sectors and has particular expertise in large value, complex opportunities.
Schedule
18:00 – 18:30 – Welcome, refreshments and networking
18:30 – 20:00 – Presentation and questions
20:00 – 20:30 – Networking
If you book, but later find you can't make it, please let us know (events@ukapmp.co.uk) so that we can adjust the catering.
We look forward to seeing you there,
The Events Team
When & Where
Morson Group
Adamson House
Centenary Way
M50 1RD Manchester
United Kingdom
Thursday, March 22, 2012 from 6:00 PM to 8:30 PM (GMT)
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Hosted By
APMP UK
The APMP UK (UK Association of Proposal Management Professionals) is the UK body which defines and supports best practice in the areas of bids, proposals and business acquisition.
As a group of like-minded professionals and companies, we promote and share proven techniques, tools and experiences with and amongst our membership.
We hold regular friendly networking events covering interesting and relevant subjects from how to engage with current procurement practice, to the art and science of pitching. Come and hear what we have to say.